Let’s now get back to installing the base pixel on your website. Once you have toggled on Auto Advanced Matching make sure all the customer information fields are selected. This will improve your conversion attribution and allows you to reach more people in your Level 2 website remarketing campaigns by matching more people in your website custom audiences. In the second step turn on automatic advanced matching.
#FACEBOOK PIXEL TESTER CHROME INSTALL#
You can also Email instructions to your developer by clicking on “Email Instructions” button.īefore you install the base code on your website, click continue in the setup window and move to step 2 to enable Automatic Advanced Matching. This is known as the base code and will need to be installed on every page of your website in the header. Your Facebook pixel code can be found in the first step. If your website builder isn’t listed in the integration menu and you don’t have a developer to email the instructions to, you’ll have to set up and install the pixel manually.Ĭlick on “Manually add pixel code to website”. If your site builder is listed then you’re in luck as the pixel setup and install is now super simple. Click on your platform and follow the instructions.
You have two options when it comes to installing the Facebook Pixel:Ĭlick on “Use a partner integration” to see if Facebook integrates with the platform your website is built on. In the next view, select the connection method, in this case, Facebook pixel and click on Connect. Select Web and then click on Get Started. You’ll then be presented with 3 different data sources to create, Web, App or Offline. Go to Ads Manager, then click the top left menu button and under “Manage Business” select “Events Manager”.Ĭlick on Connect Data Sources. The Facebook Pixel is located in your Events Manager under the “Data Sources” tab.
#FACEBOOK PIXEL TESTER CHROME HOW TO#
In this article, you’ll learn how to set up the Facebook Pixel in your Events Manager, how to install it on your website and how to create website custom audiences. This is a piece of code that you install on every page of your website. You won’t know if your campaign is delivering the desired results and you won’t be able to track your Return on Ad Spend (ROAS) down to the penny.Ĭampaign tracking on Facebook comes from your Facebook Pixel. If you don’t install the correct tracking then you’re flying blind.
Are you using the Facebook Pixel correctly?Īll the work you do researching and setting up a new Facebook ad campaign can be worthless if you aren’t tracking the results and then optimising the campaign.
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